The assault on 'Party Products' - The High Seas Part 1

We thought you might be interested in a serialisation of how we mount an assault on the search engines. This might give you ideas about how to promote your own website as well as giving you a chance to gague our own success. We've been working with a company called The Party Catalogue recently and we've picked out a number of keywords that we want to see them rank for. For this serialisation, we've picked two keywords for the homepage, party products and party supplies.

We hope you enjoy reading about the rise & fall of the company on the high seas of Google & look forward to seeing what happens. We've done a bit of preliminary work on the website & the site has begun to show up - a Google UK search currently reveals position 85 for party supplies & 19 for party products.

Search Engine optimisation is shrouded in mystery and we aim to remove that mystery & we hope you'll be interested in the results. From our studies, we know that being on the front page of Google can mean getting five times as many visitors as being on the second page and so there is the potential for revenues to increase by 5 times. That said, the top spot on Google can have 3 times as much traffic as lower spots on the first page and so competition is fierce.



Some Cold, Hard Facts:

On average, there are 595 searches a day for the keyword party supplies and 160 for party products.

We are competing against 15,700,000 & 21,200,000 other sites respectively & so we're not doing too badly to start with.




If you'd like to help and you have a web page or a blog, please put the following code into it:



and lo, we might make a difference.